Watch Gruen (2015) Online!
Join host Wil Anderson, stalwarts Todd Sampson and Russel Howcroft and other advertising industry experts to unpick the ways we're all bought and sold.
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Episode 1 - Episode 1
Release Date: 2018-05-02How are the big banks selling themselves during the royal commission? Will Coke No Sugar reverse sliding soft drink sales? Ads that murder our favourite songs, and a Pitch to make Australia the USA's 51st State.
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Episode 2 - Episode 2
Release Date: 2018-05-09Wil Anderson, Russel Howcroft and Todd Sampson analyse Facebook's new ad campaign, a company in crisis and the evolution of Brand Zuckerberg. Plus selling Australia to the USA and a pitch to shut down the internet.
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Episode 3 - Episode 3
Release Date: 2018-05-16Gruen looks at the changing face of pharmacies - how the humble chemist became a $16 billion industry? Why are so many celebrities flogging fragrances? A Pitch to boycott the Royal Wedding; David Warner's redemption tour.
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Episode 4 - Episode 4
Release Date: 2018-05-23The race to trace your saliva - the booming business of DNA testing. Selling gossip magazines in the aftermath of the Royal Wedding and Rebel Wilson. Plus, a Pitch for a compulsory parental payback scheme.
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Episode 5 - Episode 5
Release Date: 2018-05-30This week on Gruen, we pull back the covers on mattresses and find out how sleep is being sold and disrupted. A confronting animal rights campaign. Plus a Pitch to reposition the art of cheating.
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Episode 6 - Episode 6
Release Date: 2018-06-06How do you sell something a quarter of a million Australians have ditched in the past year: health insurance. An IKEA ad that's almost as baffling as its store layouts and a Pitch to save the humble bee. Joining Wil, Todd and Russel are Dee Madigan and Lauren Fried.
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Episode 7 - Episode 7
Release Date: 2018-06-13How the big hair loss brands target male insecurities. Amazon Australia, eBay and the online shopping wars. Plus a Pitch to pay teachers as much as politicians. Joining Wil, Todd & Russel are Camey O'Keefe and Emily Taylor.
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Episode 8 - Episode 8
Release Date: 2018-06-20Eating in and the new way to take-out, we dish up on how Uber Eats, Deliveroo, Menulog and Foodora are changing food delivery; Raising awareness for a cancer no one talks about; a Pitch to take the World Cup across the ditch.
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Episode 9 - Episode 9
Release Date: 2018-06-27How confectionery is marketing itself without any TV ads; the flood of End of Financial Year Sales - do they work or do consumers have discount fatigue? Plus a Pitch to convince Millennials to move where the grass is greener.
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Episode 10 - Episode 10
Release Date: 2018-07-04On the final Gruen for 2018, the supermarket bag ban - was it a big PR win or a spectacular fail? Unpacking ASMR - an online trend with big brands riding on its coattails. Plus a Pitch to persuade us to abandon banks forever.