Watch The Gruen Transfer (2008) Online!
Advertising: how it works, and how it works on us. Decode and defuse the commercial messages that swirl through our lives, with the help of a panel of ad industry experts.
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Episode 1 - NBN & Hipsters
Release Date: 2017-09-13Gruen returns to ask: How do you sell the NBN, why big companies are bashing hipsters and the weird advertising trend of rapid ageing. A Pitch to convince North Korea to aim somewhere else and Ads You Couldn't Make in 2017.
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Episode 2 - Online Dating & Apple Watch
Release Date: 2017-09-20How to sell online dating when the product is you. A new Apple Watch campaign which is a matter of life & death. The Pitch smashes brand avocado & a look at who we were & how far we've come in Ads You Couldn't Make in 2017.
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Episode 3 - Same-sex Postal Survey & Racism
Release Date: 2017-09-27How brands are hijacking the same-sex postal vote. Ads that attempt to fix racism using comedy. Plus a Pitch for a one house policy, the science of marketing and more ads you couldn't make in 2017.
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Episode 4 - Big banks & Shopkins
Release Date: 2017-10-04