Guy Fieri invites some of the newest chefs from Diners, Drive-Ins, and Dives to compete in Flavortown Market, where they make their best seller, but only after a coin flip determines whether they can shop the odd or even aisles. Then, the chefs roll the GGG dice to see what mandatory food adjective, whammy ingredient and kitchen equipment they must use in preparing an elevated comfort classic. The winning DDD chef heads on out to the market aisles to earn up to $20,000!