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It's Peter Jones' story next in the penultimate programme in this series. He made his money in the telecoms industry, but has gone on to become one of the most high-profile businessmen in the UK. With unprecedented access to Peter's business and personal life, we follow him as he visits 10 Downing Street for a meeting with the prime minister; at home with his five children; and discover how he made, and why he lost, his first fortune. We also catch up with some of Peter's investments, which are among the most memorable in the Den. Both Levi Roots and his Reggae Reggae Sauce have become household names, but how much money are they making? And Hamfatter, the first band to enter the Den, ended up being able to choose between offers from four dragons. Peter won that battle, and we catch up with them all during the band's recent UK tour and discover whether their dragon backer has managed to turn them into a profitable proposition.

Release Date: 2005-01-04
Seasons: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21
TMDb: 6.2/10
  • Country: GB
  • Language: English
  • Runtime: 60

Other episodes for this season

21 July 2008
Episode 1 - 21 July 2008
28 July 2008
Episode 2 - 28 July 2008
04 August 2008
Episode 3 - 04 August 2008
11 August 2008
Episode 4 - 11 August 2008
18 August 2008
Episode 5 - 18 August 2008
25 August 2008
Episode 6 - 25 August 2008
1 September 2008
Episode 7 - 1 September 2008
8 September 2008
Episode 8 - 8 September 2008
Theo Paphitis' Story
Episode 9 - Theo Paphitis' Story
James Caan's Story
Episode 10 - James Caan's Story
Deborah Meaden's Story
Episode 11 - Deborah Meaden's Story
Peter Jones' Story
Episode 12 - Peter Jones' Story
Duncan Bannatyne's Story
Episode 13 - Duncan Bannatyne's Story